People that know me… and maybe read my blog… would know that I work a lot with Pardot and Einstein Analytics. So the joined solution is definitely interesting. I’ve been looking into this project since it was launched and this month I attended the Pardot Partner Summit, where this solution was discussed. I am very ...
It would be great if your data in Salesforce was complete! I mean it would be so much easier to do reporting and get some great insight. Unfortunately, complete data is the same as seeing unicorns, it would be great, but just not realistic. So what happens when you have null values in Einstein Analytics? Well, ...
Einstein in the Salesforce world has been a thing for a while now and my feeling is the concept has been hard to grasp. There are talks about Einstein in Sales Cloud, Service Cloud, Marketing Cloud and then there is Einstein Analytics. But what does it all mean? Lately, I am addressed and asked questions about ...
For the most part, Pardot is straightforward to set up, yes there are those odd cases where you have to be creative and think outside the box. But when it comes to the campaign planning Pardot simply don’t have the same power as Salesforce. One of the typical questions I get around this is “What ...
The cold is getting a grip in London these days and you see people wearing thicker coats, hats, scarves and gloves. It is not yet Spring, unfortunately, but on Thursday the 21st of December we are at a turning point; the days start to get longer again. It’s something good to look forward to and ...