Data Cloud Activation toolkit: Metadata driven Activations
Data Cloud’s Activation Toolkit is an innovative solution streamlining the process of Data Cloud Activation through a metadata-driven approach. In […]
Activation
Unlocking Data Potential: Influencing a Customer’s Journey with Salesforce Data Cloud’s DMO Activation
In today’s market, customers interact with businesses through websites, social media, mobile apps, and physical stores. They often switch between
Cross-channel Communication Engagement Capping
Overview & Business Landscape In today’s time and age Digital marketing is crucial for businesses due to the significant amount
From First Message to Loyal Customer: Harnessing the Power of Salesforce Data Cloud and WhatsApp
Imagine the potential of tracking and analyzing a customer’s interactions—every click, purchase, view, and preference—and using this data to send
Contact Point Filtering: The Missing Piece in Your Consent-Aware Data Strategy
Consent management is a critical component of modern data strategy, as it’s necessary to ensure that organizations handle personal data