Data Cloud, more than any other Salesforce Cloud, is positioned to be used with external applications. It is engineered to hold both structured and unstructured data, including non-original Salesforce data at scale; so that it provides a unified and complete view of the customer with added enrichment data that supports a full set of use ...
Our team has had a ton of requests for adding more authentication modes to our connector stack and specifically for Snowflake. OAuth is a standard in the industry and we have chosen to adopt it for adding the next level of auth functionality. Let’s have a closer look at this addition to the Snowflake connector. ...
Imagine you’ve enriched your data in Tableau CRM from any number of sources – Salesforce and beyond. You have your awesome Tableau CRM Dashboards for your CRM consumers, but you are also a Tableau Shop. And maybe you don’t want to rebuild all the logic you did in Tableau CRM again, so wouldn’t it be ...
In this day and age, pulling your data into an analytics repository and generating dashboards is just the beginning of the analytics journey. We want to also take action on the insights and even see them in our operational systems. Tableau CRM has that covered in so many ways and features already, but we have ...
The Tableau CRM team spent a bunch of time in 2020 working with our partners at Snowflake, and as a result of the collaboration, we came up with a unique feature that will allow Salesforce customers to send raw data to Snowflake for data lake hydration purposes. Tableau CRM already had the key pieces needed ...
If you are new to Salesforce or Einstein Analytics and you haven’t been in the trenches getting data curated for Einstein Analytics you might not have heard the term “Data Sync” even if you have heard of it you probably don’t fully understand it. Don’t fret I am the Product Manager for this feature and ...
I run a blog, which since you found this particular blog you, of course, know that, and like many others that run blogs or websites, I too have added a Google Analytics script to my blog. To be honest I’ve never really looked at the Google Analytics data since counting hits and other metrics hasn’t ...
This year Marketing Cloud made some changes to their authentication, the connector we had and still have in Einstein Analytics used the old authentication. Now if you have an installed packed from before summer of 2019 you are okay to use that with the connector we have in Einstein Analytics. But what if you do ...
It’s no secret that I have a background in implementing Einstein Analytics, Pardot and Marketing Cloud for different companies, so I get a lot of questions around reporting on your marketing data. First of all Pardot’s and Marketing Cloud’s build in reporting capabilities are limited, but the request for reporting is great and becomes even ...
